B R A N D P R O J E C T

Wyld Endurance provides training and coaching to triathletes worldwide. A clean and minimal logo with an accompanied bike jersey was requested by the client. Influenced by strength and focus, a staggered lockup and a single sharp pop of green was constructed to formulate dimension and movement. The project also included complementary bib shorts, cycling socks, a drawstring bag, hydration bottles and social direction.